14 Tenets of Customer Success Part 2 of 5

“Tenets” (or guiding principles) Four to Six of customer success are described and explained. These are “The CSM understands the customer’s business”, “The CSM is a researcher and an analyst” and “The CSM is a consultant and an adviser”.

• The CSM understands the customer’s business
• The CSM is a researcher and an analyst
• The CSM is a consultant and an adviser